BINAMU

I led logo and visual identity design in 2024, when BINAMU was originally envisioned as a card game intended to inspire connectedness and conversation across the African Diaspora.

After the brand was reimagined as a digital magazine exploring Black migration, memory, art, joy, and resistance, I was invited in 2026 to return to lead art direction and editorial design.

CAPABILITIES

  • Logo + Identity Design

  • Art Direction

  • Digital Collage

  • Editorial Design

BINAMU Logo

“Cracking the Cipher: Why Our Children Must Inherit the Code in Black Music”

“I Left [Big City] for the South and Found a Different Version of Blackness”

“The New Black Renaissance Isn’t Happening in One City”

“How Black Migration Is Reshaping Local Culture Across America”

“Museums Spent Centuries Profiting From Black History. Now Communities Want More Than Apologies”

HBCU Prep School

When first-time author Claudia Walker set out to release The ABCs of HBCUs under her publishing company, HBCU Prep School, she desired an illustrator and creative partner with lived HBCU experience. With our shared background at Spelman College, I was selected to lead art direction, logo and identity design, and provide digital illustration and book design that seamlessly reflected the beautiful and diverse nuances of HBCU culture. I also led creative for Walker’s second release, The ABCs of Black Wall Street.

CAPABILITIES

  • Digital Illustration

  • Book Cover + Layout Design

  • Logo + Identity Design

  • Art Direction

ACCOLADES

  • The fall 2020 release of The ABCs of HBCUs was a breakout success—selling 1,000 copies in its first month, far surpassing the typical lifetime sales of 250 copies for self-published children’s books**. 

  • Both titles were instrumental in HBCU Prep School winning the $25,000 Build Black Shopify Pitch Competition, as well as business mentoring from entrepreneur and Shark Tank investor Daymond John.

  • Both titles also went on to land retail placement on Macys.com and Bloomingdales.com, as well as in over 1,900 Target stores nationwide during Black History Month 2022.

  • The books also earned recognition on “best of” lists by Essence magazine and the Black Caucus of the American Library Association, as well as major national media recognition in Forbes and others.